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2025, Oct
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Member Technology Showcase

September 17, 2014 - Industrial Mini-Lecture - Shangji Co., Ltd., Alibaba Taiwan Operations Center

Date: September 17, 114 (Wednesday)
Event: Industrial Mini-Lecture - Shangji Co., Ltd., Alibaba Taiwan Operations Center
Theme: New Horizons in Cross-Border Marketing - Alibaba.com x OKKI AI Smart Marketing x Omnichannel Marketing, Unlocking Global Business Opportunities!



This mini-lecture invited Zhang Yilun, CEO of Shangji Co., Ltd., and Yang Zhijie, Assistant Manager of Alibaba Taiwan Operations Center, to bring you the latest trends in online marketing.



• The New Wave of AI in B2B Cross-Border E-commerce
Amidst global tariff and supply chain changes, Taiwan's manufacturing sector must adapt flexibly, and cross-border e-commerce is the best tool for risk mitigation and growth.
•AI-powered intelligent marketing
AI tools help small and medium-sized enterprises save time and manpower and improve conversion rates.
• Comprehensive online marketing solution: Build brand awareness and drive revenue growth
(1) Digital Content (creating digital content) + Inbound Marketing (being found at critical moments) + Outbound Marketing (proactive market development) are all indispensable.
(2) SEO keyword marketing is like a "marathon" that requires continuous content optimization.
(3) The influence of video marketing is amazing: 96% of users rely on videos to make decisions. Short videos attract attention, while long videos build professional trust.
Thank you to both lecturers for their insightful presentations. The association will continue to offer practical courses to support members on their journey of industrial upgrading and export expansion, helping them grow and achieve breakthroughs together!




Thank you to all the attendees of this event:
Chang Yu-Jen, Specialist, Taichung City Industrial and Commercial Development Investment Promotion Association
TYS Secretary-General Chen Zhenghong / Mrs. Huang Wenyun
Zhang Yilun, CEO of Shangji Co., Ltd.
Yang Zhijie, Assistant Manager of Alibaba Taiwan Operations Center
Yaohong Technology Co., Ltd. General Manager Wang Junyan / Manager Ji Xingfang / Marketing Xiao Wanchun
Zhuang Haoxi, Vice President of Business at Keen Intelligent Technology Co., Ltd.
Huang Zhongling, Manager of Guanli Machinery Enterprise
Chen Daxiong, head of Kuma Technology Co., Ltd.
Chen Yiru, Salesperson, Jingjie Precision Machinery Co., Ltd.
Peng Junming's Business at Shigen Enterprise Co., Ltd.
Xie Jinhua, Deputy Manager of Shih Hsing Machinery Industry Co., Ltd.
General Manager Shi Chaowen / Manager Shi Kaixiang of Jingguan Intelligent Machinery Co., Ltd.
Jiang Yaoren, Deputy Manager of Zhongda Trading Co., Ltd.
Zhang Yumin, Business Engineer, Taiwan KuaiMiKnife Technology Co., Ltd.
Wu Zongrong, Assistant Manager of Jingkai Trading Co., Ltd. / Liu Xiayin, Online Sales
Marketing Specialist Lin Shuyang / Marketing Assistant Ke Jiayi, L.K. Machinery Co., Ltd.
Colleagues Tsai Chih-ying and Tsai Yu-chuan of Zhaoling Co., Ltd.
Tian Weizhu, General Manager of Yabis International Co., Ltd.


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